A straightforward look at what businesses pay for online infrastructure — and a better way to own what you build.
Having a web page is not the same as having a digital asset that works for you. Here's the difference between a sluggish template and real, high-performance infrastructure.
The difference between paying a platform monthly and owning your own infrastructure is a difference that compounds over time.
Registered in your name, not ours. You can take it anywhere, anytime.
You get the files. No platform lock-in, no monthly fee just to keep the lights on.
Every booking inquiry and contact form submission goes directly to you, not through a middleman.
There are a lot of ways to build a web presence. Here's an honest look at the common routes and what they typically involve.
| Option | Typical Cost | What to Know |
|---|---|---|
| DIY (Wix / Squarespace) | $16 – $49/mo | Low cost to start, but slow load times, limited SEO control, and you're dependent on the platform staying the same. Works for a basic presence, not for ranking locally. |
| Industry-Specific Platforms (e.g. booking or scheduling SaaS tools) |
$100 – $500+/mo | Built for your industry, which helps out of the box. But most charge per-transaction fees or percentages on top of the monthly rate, and many lock you into annual contracts. Read the fine print before signing. |
| Local Freelancer / Agency | $500 – $5,000 setup varies widely |
Quality varies a lot. A good local developer is a solid option — the key questions are: do you get the files, who manages updates, and is there an ongoing plan or just a one-time build? |
| Robis.Tech | See tiers below | Custom built, you own everything, no per-transaction fees, no platform dependency. Ongoing work focused on local visibility — not just keeping the site running. |
Start where it makes sense for your business right now. Each tier builds on the last — there's no wrong place to begin.
If any of this makes sense for where your business is right now, the next step is a 30-minute call to walk through what you actually need — not what sounds impressive. We only take on work we can execute well.